Marketing & Engagement Officer, 30 Hours per Week

An exciting opportunity to be part of the once in a generation investment in island tourism and education at the most successful visitor centre and ancient monument site in the Outer Hebrides.

This is a key role to shape all experiences at the most popular visitor attraction in the Outer Hebrides, Calanais; which welcomes 150,000 visitors a year.

You will deliver a program of marketing activities and events across all channels; local, national and international, to support the existing visitor centre.

You will deliver a range of marketing and engagement activities to support the new Calanais Standing Stones and Visitor Centre opening in 2025.

A hybrid role working from home and the visitor centre, alongside a fabulous team supported by a vibrant local community and highly engaged board.

Key Responsibilities & Accountabilities

You will help us deliver a unified and significantly enhanced visitor experience:

  • Create and update content for our website at www.calanais.org
  • Promote and develop our growing range of digital commerce activities; including online donations, online shop, wedding bookings and tour bookings.
  • Manage our Social Media channels and email newsletters.
  • Organise events in the visitor centre for visitors and the local community.
  • Deliver initiatives that encourage our younger audience to participate in archaeology.
  • Follow, implement and enforce our new brand guidelines across all channels.
  • Keep the board informed of relevant innovations and marketing initiatives that could be of benefit for the visitor centre, trust and local community.

You will be a highly organised and motivated person with a can-do attitude and have:

  • Familiarity with updating websites and social media channels.
  • Excellent IT skills.
  • A confident and assured style.
  • An ability to work flexibly to suit the needs of the role.

We offer a competitive salary of up to £24k for a 30-hour week, a contributory pension scheme and free meals at work. A contribution to relocation expenses is available for the right candidate.

Initial 12-Month Fixed-Term with a view to extension.

Role to start as soon as possible.

How To Apply

Please send a covering letter and CV to Donalda Williams, General Manager, Calanais Visitor Centre – donalda@calanais.org

Applications to be received no later than 5 February 2023.

Our Calanais 2025 project is rooted in the needs of the local community and will allow us to:

  • Support businesses throughout the Outer Hebrides by promoting a range of locally crafted merchandise in the Gift Shop and sourcing local produce for the Visitor Centre Café.
  • Support Outer Hebrides-based artists and performers.
  • Transform community awareness, understanding and appreciation of, and engagement with the prehistory of the Outer Hebrides.
  • Develop community engagement with the rich archaeological heritage of the area and the wider Outer Hebrides.
  • Transform the Gaelic language offer of the visitor centre, and promote Gaelic language and culture.
  • Transform the sustainability & performance of the Trust.